There are many things needed for a successful Shopify store, with one of the more overlooked being the theme. While you can use the default Shopify theme, it’s very limited and may not reflect well on your online businesses, as the best stores have a unique design and feel that represent the brand.
Use a low-quality theme, and you can be sure that getting those coveted conversions is going to be easier said than done. Countless stores see thousands of visitors and little to no conversions, and this usually down to a poor-quality theme that makes users leave the store before they buy anything.
Therefore, it’s highly recommended that you use a Shopify theme that you can customize to your store’s needs. This makes it easier to create a user-friendly store that integrates various sales funnels, giving the user all the encouragement they need to convert into a sale!
eCom Turbo is a premium Shopify theme for eCommerce stores. It’s packed with features that allow you to customize various aspects of your store to increase conversions and average sales. But with so many premium Shopify themes available, what makes eCom Turbo worth your money?
Let’s take a closer look with our eCom Turbo review!
Table of Contents
What is eCom Turbo?
eCom Turbo is a premium Shopify theme created by Franklin Hatchett designed for dropshippers that need a theme that is simple to operate and customize. You don’t need any sort of coding or design experience to use the theme, with all the functionality being very user-friendly, making it easy to create a high-quality store theme that gets you the desired conversions.
Here’s a breakdown of the main features included with eCom Turbo:
While not technically a feature, one of the most notable aspects of using eCom Turbo is that it can have a notable effect on your site loading times. With an average default load time of 2 seconds (3 seconds is the minimum recommendation), you ensure that users aren’t left waiting to access the site, which is a sure-fire way to have people never visit it again.
The reason that it helps make load times faster is that adding Shopify apps slows down the site because they’re hosted externally, whereas eCom Turbo features built-in apps. This means the site doesn’t need to query those extra domains and URLs like with other apps, helping keep load times fast and efficient.
Ecommerce stores need to be mobile optimized; otherwise, they are falling behind the curve. With mobile devices accounting for a huge percentage of website traffic, you really need to ensure that your site runs optimally on smartphones, tablets, etc.
eCom Turbo is completely optimized for mobile devices, with all the important functions placed about the fold, so no scrolling is required. Combined with fast load times, this ensures customers browsing on their phones will connect instantly without any drop in performance.
When a user clicks to buy a product on your front end, you can use the related products feature to upsell additional related products. For example, if you are selling a wireless mouse, you can include batteries or a mouse mat as related products.
This is one of the most effective types of upselling and can be used to your advantage to increase the price of average sales, while it is also showcasing site authority by highlighting the varied stock on hand.
Fake timers are a popular tool for eCommerce stores, and this one lets you create a scarcity timer, which is basically a fake countdown indicating that a product or deal is ending soon.
The idea is to encourage the user to buy now in case it’s now available later, although more people are pegging on to the process due to the high prevalence of Facebook ads that show these aren’t the most accurate.
So, you benefit more from using a timer to create a limited stock countdown, as this tends to be more believable and may encourage some users to buy now rather than later. You can customize the timers, too, including font, colors, text size, and the option to leave a comment (e.g., buy now before it’s gone).
Sales Popup Notification
Another fake timer, this one creates a popup that notifies the user when a product they’re browsing has been purchased. Again, the data isn’t accurate, but the customer doesn’t know this, so you can use it to your advantage in some cases, like showing how popular a product is.
All popups are customizable, and you can set the timer to a specific duration, such as appearing after the customer has been browsing for two minutes.
While too many trust badges can make a page look busy and somewhat tacky, adding a few of these is recommended to give customers the peace of mind that they are shopping with a reliable retailer. These can be added at the footer or cart and require no coding, making it quick and easy to integrate throughout the site.
Not only can you customize the layout, text, fonts, logo, and headers on the site, you can also adjust the footer, which isn’t possible with all Shopify themes. It’s a nice touch that you can use to make the site more unique while adding very useful features like links to social media, return guarantees, free shipping, etc.
Coupons are a great upsell tool for users that leave the site before buying anything, encouraging them to reconsider and make a purchase with a discount. You can customize the design of any coupon and use it to get email addresses.
eCom Turbo Review - Final Thoughts
eCom Turbo is an excellent Shopify theme that provides users with a bevy of features that would normally be purchased individually. With fast load times, mobile optimization, and simple customization, you can create the perfect theme that offers the best user experience to help increase conversions.
It’s simple to use even if you have no coding or website design experience, allowing you to develop a unique store that delivers on all fronts.
eCom Turbo Review
There are many things needed for a successful Shopify store, with one of the more overlooked being the theme. While you can use the default Shopify theme, it's very limited and may not reflect well on your online businesses, as the best stores have a unique design and feel that represent the brand.